In the linked interactive feature, the New York Times posed the question:
If an evil monarch forced you to choose, in what order would you give up these inescapable giants of tech?
The first is an easy pick for me. Apple, the seller of shiny, overpriced products, powered by a buggy cloud, with a mobile operating system on which things are either dumbed down to 5-year old simplicity or completely impossible. I have owned Apple products in the past, including an iPod Touch I still use occasionally, but in my personal opinion Apple operating systems are inferior to other options and build quality of Apple products is not significantly above that of their competitors to justify the incredible price markup. I hate iTunes with a burning passion and frequently will not purchase music I intend to purchase if it is not available from Amazon or Google Play.